Ford showed off a preview of the Puma EV

Yesterday, Ford officially confirmed the cessation of production of the Fiesta, one of the most important models of its European offer during the last five decades. The small utility will stop being manufactured next summer, as the plant in Cologne (Germany) where it is assembled will go on to produce two separate electric crossovers based on Volkswagen’s MEB platform.

The causes behind this resounding decision, which will mean the disappearance of one of the most beloved cars by the general public after 47 years of sale, can be found in the failure of the eighth-generation Fiesta. This is due in part to the enormous success of its older brother, the Puma SUV, which has completely overshadowed the hatchback.

And it is that this B-segment SUV has been climbing positions to become the company’s best-selling vehicle on European soil: with 132,455 units registered last year, it was not only able to outperform the Fiesta, but also other heavyweights such as the Focus (which will disappear in 2025 without a direct replacement) or the Kuga.

With the goodbye of the Fiesta, the new access model of the oval firm will become precisely the Puma. Such is the importance of this SUV within Ford’s strategic plans, that the brand has taken advantage of the Fiesta’s farewell video to show a new preview of the next electric Puma, whose launch is scheduled for 2024.

The electric Ford Puma will arrive in 2024

Although the images are not very sharp, it can be seen that the electric Puma will not be very different from the thermal Puma from an aesthetic point of view. However, the unit used may correspond to the current Puma, as the daytime running lights do not match the ones seen in a previous teaser.

Ford Puma EV

The electric Puma will continue to use the B2E platform, although it will be suitably adapted to house the new electrical mechanical parts. This same architecture will also be used in the Courier van, which will share a production line with the Puma at the Ford plant in Craiova (Romania). Like the SUV, it will have electric versions.

Due to its dimensions, the electric Ford Puma will have to compete against a large group of rivals from the B and C segments, including compact crossovers such as the Citroën ë-C4 or the Renault Megane E-TECH and B-SUVs such as the Hyundai Kona Electric. , the Opel Mokka-e, the Peugeot e-2008, the Skoda Elroq or the Volkswagen ID.2.

Ford Puma EV

With this launch, Ford will reinforce its commitment to become a 100% electric brand in Europe in 2030. “It’s time to say goodbye to a great little car that we will never forget. Thank you for so many unforgettable memories. It is the end of an era, but another begins and we can’t wait to show you everything that is to come “.

The post Ford showed off a preview of the Puma EV appeared first on Latest Car News.


Latest Car News

Comments

Post a Comment

Popular posts from this blog

New KIA e-Niro already has a price in Spain

Image
A few months after its official presentation, KIA opened the order books for the new e-Niro in Spain. The revamped compact SUV, which now sits on the K3 platform already seen in the latest Hyundai Elantra, is slightly longer (6.5 centimeters) than its predecessor and  debuts a completely revamped exterior and interior design . However, mechanically there are not too many changes. The second-generation KIA e-Niro is equipped with a 204 hp (150 kW) and 255 Nm engine coupled to the front axle, thanks to which it can complete the 0 to 100 km/h in 7.8 seconds. Its battery pack will have a capacity of 64.8 kWh, enough to approve a maximum of  463 km WLTP  (its official consumption is 15.9 kWh/100 km), a minimal improvement compared to the 455 km WLTP achieved by its predecessor which tells us that, despite the use of a new platform, the powertrain is likely to be very similar. As for the load, for the moment it has only been revealed that it  will take 43 minutes to go from 10 to 80%  conn
Read more

Peugeot 508 2023: Revealed with new design

Image
Peugeot has introduced the new 508 and station wagon version 508 SW. The design has become modern, as have the engines. We tell you what you need to know. Peugeot unveiled the new 508 and 508 SW. The mid-life facelift brings not only a new look but also new technology. The Peugeot Sport Engineered version has also been revised, and the alternative to the BMW M340i gets a little more power than before. 2023 Peugeot 508 prices and launch date The new Peugeot 508 will be launched in June this year, with deliveries starting shortly thereafter. The exact pricing has not yet been announced, but we expect it to be more expensive than the current model. The 508 in the standard version will probably cost around 47,000 euros, the station wagon is a bit more expensive. Exterior design The Peugeot 508 has always been a great family car, and this facelift brings it up to date for 2023. The most noticeable change can be seen at the front. The grille has been completely revised and now looks muc
Read more

VW thinks price war in China will lead to many bankruptcies

Image
Ralf Brandstätter, CEO of the Volkswagen Group in China , believes that the electric car market is “overheating”, with high investments and aggressive discounts that could threaten the stability of the sector. In particular, he points out that the pressure to which some manufacturers are subjected could lead to their demise. This situation mainly affects younger brands: according to the manager, many new players will urgently have to seek additional capital investment, or else they will go  bankrupt in the short term .  “We are facing a situation where the market is overheating. The consolidation of the playing field is in full swing. Although without making direct mention of Tesla, Brandstätter  is very critical of the price war that has rocked the Chinese market in recent months .  “Currently, there are more than 120 automakers in the [electric vehicle] market, and around 150 new models will be launched by 2023. Intense competition and high battery prices make them face strong econ
Read more